Gain peace of mind with a managed services provider

Explore key insights into the managed services provider market—why organisations are turning to MSPs for smarter backups, cyber resilience, and peace of mind.

Australian Managed services provider market growth

Businesses across Australia are embracing managed IT services to help with cloud migrations, cybersecurity, and ongoing IT support. The cloud-managed services sector alone was worth US$3.11 billion in 2024 and is expected to nearly triple to over US$10 billion by 2030, growing at an impressive 22 per cent each year.  

What’s driving this growth? 

  • More businesses moving their operations to hyperscalers
  • A rise in cyber threats needing stronger managed security 
  • Hybrid and remote work models adding complexity to IT systems 
  • Pressure on IT budgets to improve efficiency without cutting corners 

Sydney leads the way, accounting for about 35 per cent of all MSP demand, with Melbourne and Perth also playing key roles. 

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Sector-specific insights: Managed IT services for finance, healthcare, government and mining 

Finance

With tight regulations, managed cybersecurity and cloud solutions are vital for banks and finance firms to keep data secure and compliant. 

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Healthcare

MSPs support healthcare providers by protecting sensitive patient info and ensuring services keep running smoothly with backup and disaster recovery. 

Government

Public sector organisations rely on MSPs for cloud transformation and reliable 24/7 IT support to meet strict security and compliance needs. 

Mining & energy

In Western Australia, MSPs specialise in rugged IT infrastructure and secure cloud backup to support remote mining sites. 

Regional IT trends: How Melbourne, Sydney and Perth are adapting managed IT support 

Across Australia’s major business hubs, organisations are turning to Managed IT services to drive efficiency, boost resilience and address critical skills shortages. Here’s a snapshot of key trends by city: 

Managed IT services Melbourne: Digital transformation accelerates

Melbourne businesses are ramping up IT investments, especially in finance, healthcare, and manufacturing. Over 70 per cent have fast-tracked cloud adoption in the past year, aiming for cost savings and compliance. Rising cyber threats, particularly ransomware, are also driving strong demand for managed detection and response (MDR) services. 

Managed IT services Sydney: Scaling securely

Sydney accounts for around 35 per cent of Australia’s managed IT market, with enterprises prioritising cloud, cybersecurity, and infrastructure. In 2024, 60 per cent of businesses boosted cybersecurity spend amid escalating data breaches and stricter privacy laws, driving demand for 24/7 SOC services and tailored cloud governance, especially in finance and government.

Managed IT services Perth: Closing talent gaps

Perth organisations, particularly in mining and government, face severe IT talent shortages, with 90 per cent of leaders struggling to hire cybersecurity and cloud experts. Nearly half plan major backup and disaster recovery upgrades in 2025, driven by ransomware concerns, with local MSPs stepping in with scalable DRaaS, cloud backup, and compliance-ready solutions for remote operations.

Cloud services and data protection:  Managed cloud backup and disaster recovery solutions 

Cyber attacks are becoming more common and sophisticated. In 2024, Australian organisations reported 1,113 data breaches—a 25 per cent jump from the year before. Ransomware was a big part of that, with 60 breach notifications alone. 

Cloud adoption is now standard practice, and MSPs are the trusted guides for migration, optimisation, and security. Managed cloud backup and disaster recovery services are critical for protecting data and keeping businesses running when things go wrong.

MSPs take care of: 

  • Setting up and managing secure cloud infrastructure (IaaS/PaaS)
  • Storing data offsite and ensuring quick recovery after cyber attacks
  • Smoothly integrating cloud apps with existing IT systems
  • Optimising multi-cloud and hybrid environments for performance and cost

Did you know? 

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Over 50% of Australian businesses plan to revamp backup in 2025.

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83% of MSPs say clients prioritise cybersecurity now more than ever.

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Only 15% of companies test their backups regularly.

How a managed services provider leverages the power of AI and automation to protect your data

AI and automation are changing the way MSPs work by enabling:

  • Predictive management to spot potential outages and security issues early 
  • Automated fixes, patching, and rerouting that speed up response times 
  • AI-powered helpdesk and user provisioning for quicker support 

Reports show AI-driven MSP services are becoming a real game-changer here in Australia, boosting productivity and service quality. 

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Australia-wide IT skills shortage: Why MSPs matter

Nationwide skills gap

90 per cent of Australian IT leaders report difficulty hiring cloud, cybersecurity, and DevOps specialists. 

Ransomware pressures

50 per cent of businesses plan to overhaul backup and recovery systems by 2025, driven by rising cyber threats and slow recovery times. 

Rising costs

Companies are paying up to 19 per cent salary premiums to secure skilled IT staff. 

MSPs provide immediate access

to specialist teams—covering managed IT services, cybersecurity, cloud, and data protection—without the high costs or hiring delays. 

24/7 coverage

With national footprints and local offices in Sydney, Melbourne, Brisbane, Perth and beyond, leading MSPs offer around-the-clock IT support tailored to Australian business needs. 

Choosing the right managed services provider:  

A trusted, local managed services provider will ensure: 

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Strong cybersecurity and ransomware protection

Trusted cloud services, backup, and disaster recovery 

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Access to resources that help fill specialist IT talent gaps despite local shortages

Local, 24/7 support with quick issue resolution 

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AI and automation tools to keep systems running smoothly and efficiently

Secure, compliant cloud solutions powered by ThinkOn and delivered through our partner network

ThinkOn is a channel-only cloud services provider, now operating locally from Perth (P1) and Melbourne (M1) to support partners across Australia and the Asia-Pacific.

We bring strong technology partnerships, local expertise, and a focus on making data more secure, resilient, and accessible.

With no lock-in contracts and transparent billing, we make it easier for you to deliver dependable cloud solutions—without delays or overseas approvals.

Learn more about our cloud services and how we support channel partners. 

Frequently Asked Questions

What is a managed services provider (MSP)?

A managed services provider (MSP) is an expert IT partner that takes care of your technology infrastructure, cybersecurity, cloud services and day-to-day IT support. MSPs help businesses stay secure, compliant, and operational, with proactive monitoring, 24/7 support, and tailored solutions. 

Why should Australian businesses use managed IT services?

Managed IT services offer cost-effective access to specialist skills, advanced security and reliable IT support—with no need to hire full-time staff. Whether you’re based in Sydney, Melbourne, Perth or regional Australia, an MSP helps ensure your technology is secure, efficient and aligned with your business goals. 

What’s included in managed IT support?

Managed IT support typically covers: 

  • 24/7 service desk assistance 
  • Cybersecurity monitoring and ransomware protection 
  • Cloud services management 
  • Backup and disaster recovery (BaaS and DRaaS) 
  • IT hardware and software management 
  • Regular updates and proactive maintenance 

How do managed service providers help with cybersecurity?

Leading MSPs offer managed cybersecurity services including endpoint detection and response (EDR), security information and event management (SIEM), and managed detection and response (MDR). They help protect against cyber threats like ransomware and phishing, ensuring your business data stays safe. 

Can an MSP help with cloud services and backup?

Yes! MSPs offer secure cloud solutions, cloud backup services, and disaster recovery tailored to your industry. They help manage migrations, optimise cloud performance and ensure data loss prevention through offsite data storage and backup solutions. 

What industries benefit most from managed IT services in Australia?

Managed services support businesses across sectors including 

  • Professional services (legal, accounting, consulting) 
  • Healthcare and education 
  • Finance and government agencies 
  • Mining, energy, and remote industries 
  • Small-to-medium businesses needing tailored IT support